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Berlin – Someone bites in a chocolate bar, encounters something hard, place a plastic piece between caramel and chocolate and inform the manufacturer – but no one knows about it something: it is supposedly issued a man from Schleswig-Holstein. According to his accounts, he had already in March 2014 a similar experience, as was recently the woman whose complaint Mars Group gave rise to the recall of millions candy.
As of today 62-year-old Tagesspiegel said he had bought a Mars bar at a gas station and a bite directly, then felt a sharp pain when chewing. “Since I first spit out a piece of gear, and finally a small white plastic,” says S. The Fund he shows his wife and the tank host, at home he takes pictures, they emailed to the company Mars. The requesting submission of the package and the foreign body. And sends S. weeks later a letter in which it expresses its regret it – and a chocolate package announced: Should he submit an estimate for his dental treatment, it is, moreover, prepared in this respect agreed with the insurance.
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The Group noted: “The part does not come from us”
In the Mars headquarters in North Rhine-Westphalia Viersen confirmed one case in principle. Why the company has reacted so differently, a spokesman told the Tagesspiegel: “We take each case as seriously as the youngest. The part sent we passed on to our quality assurance. Their analysis showed that time that the plastic piece definitely not from our factory. “Even from the layer protocols are no irregularities have been seen. Out of sheer goodwill so you have time available to Mr S., to see his medical bill. It is also apparent from the reply produced, which is pending before Tagesspiegel
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In the marvels Verbraucherzentrale Hamburg however, this reaction of the confectionery group. “It is highly questionable, as the company wants to entirely excluded that the part has got into his holding in the lock,” said Armin Valet, an expert in the food sector. “Even if it does not come from a machine offer in the face of such mass production enough gaps when only an employee fails to comply with the cleanliness requirements.” The group’s statement is not only risky, it also showing a degree of chutzpah: In fact, he put the customer that he lied. “At which point, the plastic should be otherwise enters the product? A chocolate bar is something other than a bottle of soda, “says Valet. Armin S. asserts: “. I have not thought up”
How big the damage is real, can only assess Mars
“We are glad that the manufacturer the matter so seriously, “says Hamburg Verbraucherschuetzer overlooking the current measures. Finally, reported regular consumers because of foreign bodies in food – “time is a stone in the lens package, even a piece of bone in the meat. Mostly nothing happens. “The current recall is however of unprecedented dimension. Because a woman found plastic in bars, the group has tons of recalled chocolate bar brands Mars, Snickers and Milky Way in 55 countries. “Overall, the list includes 160 different expiration dates -. It is strange why the help narrow unspecified” If the damage is probably greater than the group admits? Mars had identified the said part as a piece of a lid, with a chocolate line is closed.
A perfidious marketing strategy, speculating occasionally on, not holding Doreen Pick of the Freie Universität Berlin for likely. “Although the recall sends the message that Mars cares and stands up to its responsibilities, so is a good guy, in times when the confectionery industry is pilloried.” At the same time an image loss is not avoidable. “Just before Easter is likely the message lead to lost revenue. The recall covers so many versions of the product that many are probably precaution grab from uncertainty to other brands “
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The product recalls for food to take
businesses in Germany are obligated to report hazardous finds. According to the largest insurer Allianz it comes increasingly to product recalls for food. One reason may be more complex supply – but also a strengthening of the rules for consumer safety as well as the rapid dissemination of information throughout the world: “A scandal to ruin a company quickly.”
plastic in bars – an isolated case or not ? How often customers complain with similar concerns, Mars declined to comment on Friday. Consumer advocates advise never to give evidence out of hand and to turn instead to the manufacturer of the food control. The portal Lebensmittelwarnung.de lists product recalls. It warns, for example, currently in front of wooden parts in Alete risotto and broken glass in cherries
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